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Interesting Video About Click-fraud


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#1 JohnMu

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Posted 04 May 2007 - 03:14 PM

Just dropping a link ;)

http://youtube.com/watch?v=JMSBlz9tz9Y

On May 2, 2007, AdWords advertisers were invited to Google headquarters for a morning of presentations and discussions with the Google AdWords Invalid Clicks team.


I'm still in the first half-hour (seems to be a total of about 2 1/2 hours) - it's extremely interesting so far.

Grab a listen.

John

#2 JohnMu

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Posted 05 May 2007 - 02:17 AM

I wanted to catch the last 15 minutes ... and now it's gone

This video has been removed by the user.


:)

#3 projectphp

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Posted 06 May 2007 - 10:19 AM

I got diddly!!!! Soooo wanted to see this.

#4 JohnMu

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Posted 06 May 2007 - 10:25 AM

It was really good - great case studies, great questions and answers, partially terrible acoustics (some people speaking without microphones)... I assume they removed it because of some of the cases they discussed (including company names, etc) - nothing bad about those companies, but perhaps they are not allowed to mention them online? Or maybe they removed it because they told too much about how they detect fraudulent clicks, allowing the "bad guys" to adjust accordingly?

Darn, I should have used one of those downloader tools... :)

John



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