Does Anyone Else Think This Is Unethical?
Posted 24 January 2008 - 10:33 PM
I think "partnership" is a very inflated word that they are using to deceive people unaware of SEM. Just interested in knowing what other people think....hope none of you work for them
Posted 24 January 2008 - 11:26 PM
Edited by EGOL, 24 January 2008 - 11:27 PM.
Posted 24 January 2008 - 11:27 PM
Edited by MaltaSEO, 24 January 2008 - 11:37 PM.
Posted 24 January 2008 - 11:55 PM
Then again, regardless of how they put it, I'd think they may be efficient in putting videos on Google video, because of the sheer experience of doing so for a while. Maybe asking them on how they do on YouTube, the numbers and comparing them with other popular videos might help.
Edited by A.N.Onym, 24 January 2008 - 11:56 PM.
Posted 25 January 2008 - 01:21 AM
We are into 2008 right now.
That letter does not say the company is a Google partner. I'm sure some of the top Adsense customers get letters like that - it doesn't mean they can influence Google's organic search rankings. It is true that well optimized new videos on YouTube with a good buzz can get quicker ranking due to the freshness factor, but it is not permanent - it is more for viral promotions - and it certainly can't be forced by some agency.
Posted 25 January 2008 - 03:01 AM
However, since they are your client too, I think it would reflect well upon you to inform them of the facts.
The fact is, all videos will be indexed without doing a thing, provide the site has not explicitly banned the spiders from indexing their videos. I can't think of a single reason why anyone would.
By virtue of videos being indexed, they will appear in the SERPs, again, without any human intervention.
A search engine's ranking algorithm is exactly that. Its a computer program that does it's job without emotion or consideration to who's a friend, partner, favorite customer, or uncle of Google.
In short, that's the primary job of Google and every other search engine.
As for ranking, typically, the uploader of the video (your client) gets to choose the title of the video. So all your client has to do is put their business name in the title (and perhaps in the video description), formulate and execute a strategy for people to link to it and it is very likely they'll rank well (unless, of course, there are 1000 identically named businesses out there (again, unlikely)).
Not sure if its anyone's place to judge how another conducts their business. I'd simply be a friend to your client, give the REAL facts, and let your client do what they will with that information.
Edited by Respree, 25 January 2008 - 03:03 AM.
Posted 25 January 2008 - 10:45 AM
It's always been my understanding that Google has no partnership programs that allow people preferential indexing. Of course, it would be naive to think that no one gets preferential treatment, but I tend to believe Google on this one. Allowing partnerships to influence the SERPs could kill their credibility very quickly. They certainly aren't going to do it for some video production company that nobody's heard of.
@EGOL: Sorry for a total non-sequitir, but we miss you over at SEOmoz.
Posted 25 January 2008 - 12:17 PM
There is nothing in that letter that suggests any partnership whatsoever.
Posted 25 January 2008 - 10:19 PM
Here is what Google says about that:
... Google doesn't have relationships with any SEOs and doesn't offer recommendations...
I would suggest you to pass the URL to your client right away.
Edited by Webnauts, 25 January 2008 - 10:22 PM.
Posted 31 January 2008 - 08:07 AM
If you are going for PPC campaigns, ya, google gives certificate to PPC Companies but that certificate also shows that the company have employee who are expert in handing google's ppc advertising but this does not mean any partnership kind of relationship with google.
Edited by imBuntu, 31 January 2008 - 08:31 AM.
Posted 20 February 2008 - 09:49 PM
or that she is cheating.
We don't know exactly what this lady said on the phone other than she used the
word "partner" and "partnership with Google".
Anyone can say that.
I partner with Google to get my traffic.
Anyways, she is a salesperson and sales people use words to paint pictures in the
minds of their prospects everyday all around the world.
Lastly, do not issue a warning to your client, if you do, you will only be judging
your client's ability to make a good decision and that will never earn you points.
Your client, if he has half a brain, will contact Google to verify the partnership.
If your client wants to stay safe, he should stick with you, period.
Edited by Bompa, 20 February 2008 - 09:57 PM.
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