Thus, I'd like to start a single thread, where leaders of nonprofit and charity organizations can find resources to make their organization more visible. Obviously, you are supposed to contribute a link or two that will help them in this direction.
I'd like to start with a single article that Bill Slawski and I have authored some time ago. It is about creating, improving and promoting a charity website. Having a great website is one of the easiest and - most importantly for a non-profit organization - cheapest ways to get noticed and get real results.
How to Create, Improve and Promote a Charity Website
In short, it is about:
- having an easy to use website (including a very easy, simple and compelling way to donate the money)
- building a community around the website with a forum, a blog or a social site of sorts
- creating valuable content to get more visitors, readers, word of mouth and to help build the community
Of course, there are other ways of promoting a nonprofit, both offline and online, so let's list these ways here.
Edited by A.N.Onym, 21 April 2008 - 12:18 AM.