A more useful question is to put yourself in the shoes of the typical client you're trying to attract. That's called being customer-centric. Another phrase I heard to describe this recently was the 'Outside-In' view. How will that typical customer phrase the question, "I'm looking for someone who can ...?"
My recommendation, sit down and figure out who will visit the site. Group it by the type of clients you will get. For example:
•wants to outsource overflow
•looking for a diverse menu of offerings to choose from
•Looking for a one stop shop
This is very basic and should be expanded on, but you can see how define the client types and what they might be looking for. As you fill in the different clients and their needs you will begin to see how things should be organized.
Thing is, I have
profiled the clients available in the local area, and about 99% of them want the "one stop shop." IOW, this is what the market is demanding
in my geographic area right now (and has been for a couple years), be it for freelancers or an in-house position; and these demands are coming from both small businesses AND large corporations.
I would guess that the majority of the users coming on this site don't have a clear understanding of the technologies used, so mentioning that as a top level link/category is probably not the best approach.
Heh, yeah, that's why I'm not planning to categorize them in that manner.
I have come to think the portfolio based site is a crutch. The "work speaks for itself" rationale wears a little thin.
Yeah, well, it's great to tell
folks "I can do xyz," but you still have to be able to prove
it, ie, show
examples; unless you have discreet items to sell, like books, games, programs, templates, etc, isn't a portfolio your best bet? Hell, even testimonials are iffy, since so many people are worried about personal privacy and confidentiality that you can hardly attach any truly identifying info. Also, some people find it hard to trust any testimonials they see on any website since it can be difficult for them to tell whether or not they're fake. And there's also issues when the contact person you may have worked with leaves the company you did the work for, or the client company goes out of business (which I recently found out happened with a company I worked for not long after I left them).
Honestly, would anyone say that a fashion designer who wants to build a portfolio site should only concentrate on showing their pants and maybe shirt designs? Even though they also have designs for dresses, sleepwear, swimwear, etc; casual, sporty, or formal styles, and so on, especially if their available clientele want to see all of the above? Not to mention the hot new embroidery styles that're just the
latest must have?
Or tell a baker that they should only show their cake designs, when all the local bakeries want people who can do breads, bagels, cookies, donuts, and other pastries too?
In theory, it'd be great to be able to design with an "ideal client" type in mind, but, in order to actually get a job and/or contracts, I have to design for the client pool that actually exists right now, and right now, it consists of those who want a little (or sometimes a lot) of everything.
So, given that the "target client type" is demanding one-stop shopping, again I ask for advice on breaking stuff down into more intuitive categories. As it is, I'm already looking into having multiple css files for options on changing the look & feel of the site, but I have to finish the blueprint, then build the foundation, then finish the basic structure before I can decide on the curtains and paint the walls.
PS - Heh, call me Cat, I find "StormCat" overly formal for general convo; & my apologies for the rampant metaphor-izing above.