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Woman Sues Google Faulty Maps


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#1 swainzy

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Posted 01 June 2010 - 09:08 AM

A California woman is suing Google after she was hit by a car while following directions provided by Google Maps on her cell phone, according to AOL News.

Article here.

:scratchhead:

#2 Wit

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Posted 01 June 2010 - 09:15 AM

Article where?

#3 A.N.Onym

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Posted 01 June 2010 - 11:09 AM

Can I sue kettle makers, if I get burned, while cooking? Oh, they would pay ;)

Edited by A.N.Onym, 01 June 2010 - 12:20 PM.


#4 Wit

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Posted 01 June 2010 - 11:26 AM

Page not found on both accounts

I guess the Cre8 redirect script is messing with it....

Maybe this'll work:
http://tinyurl.com/2c6vjrn

;)

BTW IMHO that woman is a dope. Just sayin'

Edited by Wit, 01 June 2010 - 11:25 AM.


#5 A.N.Onym

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Posted 01 June 2010 - 12:19 PM

Yeah, the forum tries to break a very long URL ;)

Edited by A.N.Onym, 01 June 2010 - 12:20 PM.


#6 rustybrick

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Posted 01 June 2010 - 02:11 PM

Actually, Danny was the source of this story, and he did the best write up on it http://searchenginel...-hit-sues-43212

#7 EGOL

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Posted 01 June 2010 - 02:31 PM

Companies like Google and Garmin and MapQuest are going to be sued out of business if everybody who gets into an accident can shake them down for money.

I think that the US should adopt the litigation rule.... "If you try to sue somebody and lose you have to pay all of their costs." That would put an end to fishing expedition lawsuits.

#8 SEOigloo

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Posted 01 June 2010 - 03:05 PM

I'm glad the woman wasn't killed. That must have been a terrible experience for her.

I don't know about suing Google for this...it seems like a stretch. On the other hand, if I was a high level employee at Google, I would feel so badly that my product had caused a woman to walk in a dangerous place and get hit by car, I would be paying all of her doctor bills and sending her a very large bouquet of flowers. I don't know how badly the woman was injured, but I feel sorry and concerned for her.

I've read some unfeeling comments over on Danny's article about this - people suggesting the woman is an idiot for trusting the directions. What if the woman was a friend of theirs? What if she was totally lost in that part of town? What if she was elderly, had poor vision, or, yes, was mentally handicapped? Clearly she did trust the directions, for whatever reason, and as a society, Americans are taught to rely on the accuracy of professionally published Maps.

While I don't quite feel settled about the correctness of suing Google, Google's lack of professionalism in their mapping product has again come to the fore here. As a person who closely follows the Maps story, this strikes me as yet another incident of Google's failure to take their own product seriously enough. There have been multiple incidents involving incorrect Google mapping data and medical scenarios (patients getting lost trying to find hospitals and doctors). Because of the seriousness with which we take mapped data, the public is treating Google Maps seriously, but ongoing problems in data aggregation, understaffing and lack of accessibility to the public will only continue to result in these types of failures and accidents.

#9 AbleReach

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Posted 01 June 2010 - 03:21 PM

IMHO getting driving directions from a cell phone while driving is a little wonky in the first place. It's not safe.
Being on a cell phone while driving is a primary offense in some places, hands-free or not.

#10 A.N.Onym

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Posted 01 June 2010 - 05:02 PM

I thought the woman was *walking*?

Cell phones might work, if you can't ask pedestrians, don't have a map of an unknown area and can't make your way around it (though I'd carry a map and investigate the route beforehand).

#11 AbleReach

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Posted 01 June 2010 - 05:20 PM

Sorry, pet peeve re cell use in the car. She was walking.

Driving directions via phone seem dangerous to me. They should come prefaced by a warning screen.
Walking directions via cell -- dodgy, but not as out and out dangerous.

Purely anecdotal -- I've been stopped on the street and asked for directions by people who are trying to understand directions given via a map they'd called up on a cell. Once was at a bus depot, feet away from a detailed map that could have solved their problems. They were so focused on the cell that they didn't see the answers in front of them, or think to ask the driver or the info booth person. Maybe something is lost in translation. We expect information to work, but it may not be complete, and our brains may not make the transition from cell to 3d.

#12 jonbey

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Posted 01 June 2010 - 05:32 PM

It should read "Woman sues Google for not looking where she was walking".

It could be "Woman sues Budweiser for getting drunk and falling in front of car" or "Woman sues Raybands for making everything a bit dark"

I mean, "Lauren Rosenberg claims she was led onto a busy highway, where she was struck by a vehicle. ". That is just dumb. If she was blind and Google stated that they give guaranteed directions to blind people, then yeah, sue them, but she just walked across a busy road. If it was not a publicity stunt then she is just dumb. There is even a warning on the map. But surely everyone knows that if you walk along a busy road you may get hit?

One word for a person like that, Lemming.

No, 2 words, Dumb Lemming.

#13 Wit

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Posted 02 June 2010 - 03:09 AM

Actually, lemmings are not THAT daft after all. Their cliff jumping is reported to be a myth. So, give the poor critters a break eh? :) Now guinea pigs, on the other hand......

#14 A.N.Onym

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Posted 02 June 2010 - 07:25 AM

Elizabeth, actually, that's *my* pet peeve: people just don't think these days, if someone tells them how to do something. Simply opening one's eyes usually works :)

#15 earlpearl

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Posted 02 June 2010 - 11:36 AM

Basic suggestion by lawyers: If you are going to sue, sue the one with deep pockets. Google has deep pockets.

On one hand I'm with Miriam with regard to the level of mistakes that accompany Google Maps. Did the mistakes in Google's mapping warrent a lawsuit? I don't know. But web based mapping is significantly inferior to the old paper maps. Its getting better. It has a ways to go. Its simply not a great product nor is it one that merits complete trust in its information.

Its pretty astounding but the loss of quality mapping via the transformation in usage from paper maps to web based maps is a story that hasn't been reported.

#16 A.N.Onym

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Posted 03 June 2010 - 08:21 AM

Dave, you mean GM quality wasn't reported by any meainstream reporters - other than our own resident journalist Danny Sullivan?

I think Danny does a fine job in analyzing GM quality, especially in his other bike directions post on Daggle (his GM link itself even has a comparison to the real bike route and what GM suggested).
http://searchenginel...-hit-sues-43212

I don't think it's surprising typical reporters didn't report any GM quality mistakes, if they aren't experts in GM products. They were chasing the hot story, not some geek stuff about a huge enterprise providing bogus service.

Edited by A.N.Onym, 03 June 2010 - 09:57 AM.


#17 earlpearl

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Posted 03 June 2010 - 09:24 AM

Yura: All web based mapping is way behind the old print mapping records (at least in the US). Maybe there isn't a real juicy or sexy story behind it. Web mapping has been developed with less personnel, less attention to detail, and less focus on accuracy. Its been developed on the cheap, basically compared to the old printing of commercial street maps.

As a result it has been replete with errors for years. Its accuracy is probably improving, but it simply hasn't been as reliable a product as were (US based) commercial street maps.

Maybe nothing is real good or current now. The print mapmakers have been losing money for years as the web mapping technology grows in popularity and usage.

Now noone puts the effort into quality and accuracy. One of google's main mechanism's for improving maps is to currently rely on volunteers. Its doing this because the entire process for mapping and quality assurance is expensive with personnel.

G maps is improving. Is it good enough for complete reliability? I doubt it.

Should Google have been sued in this case? I don't know. I do know I wouldn't put full trust into any web based mapping product yet.

#18 jonbey

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Posted 03 June 2010 - 09:55 AM

The key part must be that they say "be careful of walking along the road, there may be no path".

But even without that there, surely they could not be sued. They are not instructing anybody to do anything, just providing a service, and a suggestion, on what you could do.

Also, this disclaimer is there now:

"These directions are for planning purposes only. You may find that construction projects, traffic, weather, or other events may cause conditions to differ from the map results, and you should plan your route accordingly. You must obey all signs or notices regarding your route."

Not sure if it is visible on Blackberry. Maybe she should be suing blackberry?

#19 A.N.Onym

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Posted 03 June 2010 - 11:10 AM

Dave, that's all true. You can't scale quality.

Speaking of which, our local city map provider provides software with maps for several major cities of the region with:
- precise, updated roads
- building numbers
- a list of organizations in the building
- public transport routes and an option to find the best one even with transfers

They earn from ads that are displayed in the program. But even at this level, salaries at the company are below average.

It is doable, even for a digital map, but it really isn't scalable or requires huge efforts. I believe Google can handle it, if it further improves its quality assurance and really delivers on the topic, since given its current quality and that GM bankrupt quality map providers, the situation, as you said, is pretty grim.

#20 bwelford

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Posted 03 June 2010 - 11:19 AM

The problem is that Google will only look at scaleable methods that produce computer generated output. They take a product-driven view and will not accept a customer-centric approach. Google Maps is not a product/service they should be offering. It will give them more bad publicity than whatever they get out of it.

I imagine the extra human editors they have recently taken on will only look at the major outbursts from users and they will just apply fixes. If they really want to be in the mapping business, then they must take a serious review of what that requires in resources.

As a business, they should look strategically at their portfolio and focus on what they can do well. Instead they often seem to approach their businesses research ideas like gifted amateurs. They go with their passions and not with what they can best serve to customers.



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