Your Page Rank Doesn't Matter!
Posted 12 April 2011 - 11:28 AM
That's what I said when I heard that. I'm actually debating some guy to say "hey, if i get a link from a high page rank page, that's good" But he's mentioning all sorts of variables that have to do with page rank of pages, the lack of page rank updates, and the benefits of more than just looking at page rank.
I agree that there are more factors to look for than just the page rank of pages. But wowza!
What if Google does get rid of their pagerank factor? Finding a page with a good backlink is going to be that much more work??
What are your thoughts?
Here's the link by the way: http://sixrevisions....ve-seo-metrics/
Posted 12 April 2011 - 11:46 AM
Google can not know what content best serves my site needs. The choices are business decisions tied to my business and site requirements. I've always rebelled against robot-generated ratings.
The best choices are always human (customer, site visitor, readers, members, etc.) :nanatype:
Posted 12 April 2011 - 02:09 PM
It matters to those who (want to) believe that it matters.
Your Page Rank Doesn't Matter!
To the rest of us (well, to me ):
* ToolBar PageRank (TBPR) - the only version available to webdevs - is an infrequently updated rounded approximation of real PR. Fuzzy in time, fuzzy in value.
* just because a page shows TBPR does not mean that any amount of that or any other value is passed by a particular link.
* that pages with low or no TBPR can dominate query SERPs well above pages with higher, even much higher, TBPR should be cause for thought.
* TBPR is a marketing exercise for Google and a marketing device for link sellers/buyers.
I NEVER use Google PR as a determining factor over whether or not I'll link or want a link.
What a site primarily needs backlinks for is to provide converting (define to requirements) traffic. That such links also boost SERP is a nice bonus.
Those that put the bonus - the SERP and so the SE traffic - above the regular income - diverse converting traffic - from across the web are short sighted and much more vulnerable to SE algo changes and competitors SE rankings.
Those who build links primarily for SERP are treating the SEs as their site's customer. Or at the very least imposing the SEs between them, their site and their customers. Not a good business model, imo.
Google can not know what content best serves my site needs.
Posted 12 April 2011 - 02:44 PM
TBPR is a marketing device for buying/selling a website. Regardless of what a site is worth - even when basing it on revenue - a site will usually sell for much less if that TBPR is too low. Zero PR? Sellers think there must be something wrong - and since Google implies that it reflects the importance of the site, then it's understandable that its "value" would be reflected in site sales.
Frankly, it doesn't matter if you believe it has worth or not, nor does it matter if I believe it has worth or not. What matters is that the vast majority of the population who know that it exists (and of course many don't)...but of those that do...I'd bet the vast majority put a lot of faith and stock into the number it shows. And they are the ones who use that number as a metric for various things, including buying sites.
So, anyway, those are just my thoughts on it. I wish it would go away. But until it does, and while Google says it means something, it's something that has to occasionally be dealt with.
Posted 13 April 2011 - 10:04 AM
Is it get as many backlinks as possible? Get backlinks on high pr sites (seeming less and less likely)? Or just wait and don't really do anything (let backlinks develop on there own)?
Posted 13 April 2011 - 05:14 PM
That effort is one part of an overall link strategy, but in the persistent pursuit of it, it tends to help obtain some of the more valuable links to a site.
Posted 15 April 2011 - 04:28 PM
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