For designers, it presents a new medium akin to the advent of the web. App design, information architecture, and the user interface take on new meaning. Be a distracting annoyance here, and people get hurt -- and worse. Exactly what's going to happen. You'll get Flash on steroids, not sci-fi. However, done right, augmented reality can be an important step towards the fusion of bits and atoms. (Don't worry, your grandkids will understand) It's the real promise terms like engagability and user experience design talk about -- but don't do.
Does the mobile version of your site look like this?
Does your PC look like a Motorola Goldeneye?
Edited by DCrx, 05 April 2012 - 03:30 AM.