Social Activity Tool
Social media monitoring is basically listening to the discussions in the social media world as it relates to your company, brand, competitors, and industry. Selecting certain keywords will help in finding these conversations and then these conversations can be used as a way to protect and grow your brand. Social media monitoring will help in staying ahead of market trends. Using social media tools will help in finding those who are searching for products and services you provide. You will be able to reach them as soon as questions are being asked. A social media monitoring tool will also allow you to join in on the conversations surrounding your specific industry giving you a chance at getting recognized.