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Fb Advertising....it Works!


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#1 glyn

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Posted 02 August 2013 - 01:34 AM

I've been doing lots of tests (different creatives, different ad fomats, different targeting (wide vs narrow)) to properly elimintate Facebook from reasonable marketing, but I just found a format that really works and was giving me a 2.9% click thru rate with a $0,06 CPC. Wonderful. Clearly it was too efficient because FB told me that it violated their advertiser terms because there was too much text in the picture.

 

So, it worked...for a bit.

 

Then FB nailed down on one of the few ad's I've run that was delivering ROI.

 

Classic.



#2 Black_Knight

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Posted 02 August 2013 - 02:58 AM

There are markets where FB ads are a very, very good source of leads.  Especially when you really want to be specific in who you target.



#3 glyn

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Posted 02 August 2013 - 06:17 AM

There is a lot of bait and switch going on inside there, that FB seem quite happy with. Allbeit under the guide of..."Want to learn about this....then like us".





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