This caught my eye. I finally settled on Responsive for most use cases. It's too expensive and confusing to users to have different site layouts. However, some sites like travel and information portals struggle on mobile devices because of the sheer volume of information. Designers have a lot of practice and testing ahead of them.
Q&A: Jakob Nielsen on RWD, Google and the best ways to test your website
You've previously said that mobile sites need a separate design. Do you still think so, or has responsive web design (RWD) solved this problem?
I think there is a need for a separate mobile design but there are different ways of achieving that.
RWD can potentially be the answer, but people tend to retain too much of the same design across devices, meaning that either mobile or desktop experiences can be unsatisfactory.
It cuts both ways. A pared down mobile site won’t always translate so well to desktop. I believe that bigger desktop screens should be utilised to their full extent as well.
People expect the same features and choice on mobile as on larger screens, but these can be done in different ways.So are you not in favour of a ‘mobile-first’ design approach?
I think, depending on budget, sites need to do what works for their users across different platforms. One device should not be primary, or that leads to a secondary experience on other devices.