Is It Worth Adding Content For Unrelated Keyword?
Posted 10 August 2009 - 11:36 AM
I get quite a large amount of hits for the phrase (Google webmaster tools tells me it's my 3rd most popular referral keyphrase) and I've often thought about adding some of my recipes and ideas and linking them from the original post.
I'm concerned, though - given that my blog is mainly about Internet related stuff (coding, etc) - am I likely to dilute rankings for other things or make myself look spammy by doing so? I'm not necessarily looking to make money from this but do want to make the most of visitors.
Posted 10 August 2009 - 11:56 AM
* remember that Google (and other SEs) index URLs (pages) not domains.
* if the blog is presenting you, the person, as well as you, the business, then personal details are not only acceptable but a requirement.
I consider a services site (especially when a blog) an interview - not only are you selling your knowledge and capabilities but the person behind the skills. Of course if you can manage a little twist such as relating a particular recipe to increased productivity that's a bonus. Personally I would be tempted to associate each recipe with a particular code algorithm - they are similar.
Posted 10 August 2009 - 12:12 PM
Posted 10 August 2009 - 01:40 PM
Posted 10 August 2009 - 02:55 PM
That's a very interesting approach, Egol. Do you redirect via .htaccess? If so don't you end up with a large number of redirects? Or could you cancel some after say 6 months?
Then we either link the blog post to the article or redirect the blog post URL to the article. (redirecting is done if the article ranks as well as the blog post but is not in the top 5 positions on Google)
Posted 10 August 2009 - 03:35 PM
So far this is working well. The long articles usually rank better than the blog post and pull a lot more long tail traffic. Redirecting the blog post to the article usually pushes the article up a couple more positions - enough that a single listing in the SERPs pulls more traffic than a double listing a couple positions lower.
Posted 10 August 2009 - 04:31 PM
Posted 11 August 2009 - 03:10 AM
EGOL - I like your method, that's actually provided me with a few ideas for some other posts of mine, cheers!
Posted 11 August 2009 - 09:07 PM
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